Astro Ulagam Superstar, a well renowned singing competition, since the last 15 years has evolved and become a sensation amongst the Malaysian Indian society. The show has also given flight to most of its popular contestants and taken them into superstardom.

Company: | Astro Ulagam |
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Industry: | Entertainment |
Technology Used: | Astro Augmented Reality |

Astro’s desire of developing an augmented reality, mobile application, which can virtually immerse the fans of the Astro Ulagam Superstar competition.
Our Proposed Solution
Astro Ulagam Superstar, a well-renowned singing competition, since the last 15 years has evolved and become a sensation amongst the Malaysian Indian society. The show has also given flight to most of its popular contestants and taken them into superstardom.
The show has returned with a bang this 2015 and has entirely gone global, including contestants from 5 major countries from around the world. The audience will be witness contestants participating from Malaysia, Singapore, Mauritius, India, and Canada.
The show is not just about singing or dancing, but also about the artists emerging out of the show with an added personality, positive attitude, strength, and confidence. The Astro Ulagam Superstar grand finale will feature tough competition amongst the talented contestants.
Hence, we developed augmented reality apps for Android and iOS platforms so that the viewers can keep in touch with their favorite star whenever they wish.